by Shelley Beyer | Nov 3, 2020 | Marketing
Lead magnets go by many different names in the business community. Freebie and Opt-In Offer are two of the more common ones you’ll see used. To your potential clients, it is a free bonus they get, but they have to give their email address to receive it. For you,...
by Shelley Beyer | Oct 27, 2020 | Marketing
What is email list building? Email list building is collecting email addresses on a landing page, usually held on your website, from people already at least a little interested in your business so you can communicate to them freely through email. Despite its simple...
by Shelley Beyer | Oct 13, 2020 | Marketing, Social Media
A lot of people have been talking about content marketing lately. Then they talk about using social media to promote your content. It can get pretty confusing. Too many people think they are the same thing. Why is that? Because they do their best work together! Keep...